Reed Fish is co-founder and CEO of Upmarket Media, a real estate photography and media company based in California. He's also the host of the podcast "Upmarket: The Business of Real Estate Photography & Media". He has written for film and television, including a stint working on House Hunters for HGTV. Reed lives in Ojai, CA and enjoys the extra freedom in his life since stepping back from the day-to-day shooting of real estate, focusing on managing the growth of his business from the comfort of his office chair.